Justin Black's Blog

     We all know and love the popular social platform of Snapchat. It is undoubtedly many of our favorite social platforms available today, and with over 150 million daily active users globally, the young company has gained significant market share since its arrival. Yet, investors all over the world are leaning away from the social company. Why might this be?      Well there's one very important aspect of their business that they failed to accomplish. It starts with their audience segments. Yes, Snapchat has unequivocal enthusiasm regarding their platform from the millennial generation, but outside of this age group the app hasn't been able to capture other generational interest. The millennial generation (ages 17-30, roughly) only makes a small proportion of the population in the world. Snapchat has failed to incorporate baby boomers, the largest generation in the world statistically, into their business plan. And the reason why Snapchat hasn't tapped into this demog

Bitcoin for Dummies         Bitcoin has quickly surged to become the most talked about crypto-currency in the world, and one of the most highly valued, yet volatile assets that you can invest in today. It could hypothetically alter the way we value money in society, and continue to change our lives. Now I don't claim to be a guru on the in-and-outs of this highly complex technology, but I certainly have become very interested in the topic and would love to join the conversation.          Bitcoin has been a huge success story in a short amount of time. To put it in perspective, if you owned just $5 of Bitcoin 7 years ago, that $5 would be worth $4.4 million today. With this being said, I'm sure the first phase of your questions originates with the question "What even is a crypto-currency?". Today, crypto-currencies have become a global phenomenon that can be traded digitally as a secure and anonymous form of payment. Bitcoin was the first of it's kind to be